This job is no longer accepting applications
Sep 13 2017

Marketing Automation & Website Technologist

@ Denamico

  • Minneapolis, MN, United States (or remote)
  • $70,000+ per year
  • Full time
  • Senior
Are you a marketing nerd who loves data and Inbound Marketing?

We’re a Gold Hubspot partner agency in the North Loop area of Minneapolis, and we’re a great place to work and grow your career. Denamico team members are smart, analytical, creative, curious and have a good sense of humor.

Our Automation & Website Technologist will help lead, plan and execute the development of integrated marketing strategies for our B2B and B2C clients to help them achieve their growth goals. You’ll work closely with the rest of the team, including our Inbound Strategist and Project Manager, to implement each strategy and successfully execute it. 

We’ll also rely on you to monitor analytics such as  conversion rates, open rates, etc to continually optimize them and develop best practices. As we grow, you’ll be integral to the growth and management of our marketing automation, CRM and website team.

RESPONSIBILITIES

  • Execute Inbound Marketing asset building including: email, landing page, website pages, call-to-actions
  • Develop email campaigns and workflows for lead nurturing. Strategize and execute complex email workflows. 
  • Manage and successfully segment contact database 
  • Participate in strategy and planning for new product and service offerings & campaign offers as needed, including positioning, launching, and promoting
  • Participate in discovery meetings and client workshops
  • Provide analytic insights for clients, campaigns, and internal.
  • Make intuitive and data-driven decisions to move the team and our content forward and achieve client goals.
  • Stay on trend with new insights for Hubspot features/techniques to share and enhance best practices.
  • Work with our team of writers and inbound marketing consultants to grow traffic, MQLs, SQLs, and build brand equity for the Denamico brand as well as our clients
  • Test and document new ideas and tactics on our agency’s marketing and implement the best practices for our clients
  • Lead client meetings and training sessions on HubSpot’s marketing automation and CRM software
  • Ability to manage and motivate a team, through mentoring and coaching
  • Participate in meetings with prospective clients as a subject matter expert and helping to build out the scope of work for proposals
  • Contribute blog posts and other content for Denamico’s blog


SKILLS & EXPERIENCE

REQUIRED QUALIFICATIONS
  • Hubspot or similar CMS experience required
  • Google Analytics or similar data monitoring experience highly preferred.
  • 3+ year Experience in implementing and managing digital campaigns, including email newsletters, workflows, CTA’s, etc
  • Experience in advanced segmentation and personalization 
  • B.A. or B.S. degree, ideally with a focus on marketing or computer science


PREFERRED QUALIFICATIONS
  • Agency marketing experience a plus
  • Inbound and Hubspot Certified a plus
  • HTML and CSS a plus
  • Experience with HubSpot Smart Content & A/B testing a plus
  • Experience developing and implementing data integration strategies for CRM and marketing automation a plus

REQUIRED WORK ETHIC QUALIFICATIONS

  • A strong desire to be part of a small organization where they can have a big impact 
  • Positive attitude and skilled in building and maintaining colleague and client relationships
  • A self-starter who thrives on results, continuous learning and improvement
  • Ability to adapt quickly, thrive on fast -paced agility, and balance numerous responsibilities
  • Incredible attention to detail and excellent writing skills
  • Extremely data-driven, results-oriented and skilled at problem solving
  • A voraciousness for reading and staying current about the dynamic world of digital marketing and Automation & Website Technology.
  • A collaborative team player who values the success of the whole team, in addition to their own success

Additional notes or requirements

PERKS OF WORKING WITH US

  • Mentors - we believe in helping each member of our team grow personally and professionally
  • Smart teammates and the ability to learn all facets of what makes a business successful
  • Competitive benefits and compensation package
  • Health insurance 
  • 8 Paid Holidays
  • 15 days of annual Paid Time Off
  • Motorized Standing/Sitting Desk
  • Company paid parking or bus allowance
  • Possibility to work remotely for the right candidate

To apply you are also required to have the following HubSpot certifications:

If you don't have these certification go to the HubSpot Academy and get started!

We're not accepting applications from agencies.

Log in