- Current VP of Client Solutions and co-founder at Invesp Consulting. - Oversees client projects, implementations, and the overall client interactions. - Has successfully completed over 30 conversion optimization projects with over 35% average increase in CR. - Manages team to develop high impact recommendations requiring lowest level of effort from client. - Oversees marketing initiatives for projects including persona development, market analysis, zipcode analysis, and analytics assessments. Specialties: sales and marketing, persona development, content creation, conversion rate optimization, analytics assessment, optimization prioritization
Where I Write
Ayat Shukairy added a comment on 100 Amazing Women Marketers to Follow on Twitter
- Nov 09 2016
Nice to see and learn about so many awesome women within the industry! @bradleybatdorf these women do shine in their own right, however, in male dominated industries, I myself, a women in the industry…
- Ayat Shukairy added an article 3 Challenges I Faced Being a Woman Entrepreneur - Nov 03 2016
Ayat Shukairy added a comment on 4 Types of Landing Pages Guaranteed to Convert (and How to Use Them)
- Oct 21 2016
Ayat Shukairy added a comment on Have content recommendations at the bottom of each article in your blog really helped you reduce bounce rate?
- Oct 21 2016
Have you considered running an AB test measuring this?
- Ayat Shukairy added an article 5 ways you can use customer journey to improve customer experience - Oct 18 2016
Ayat Shukairy added a comment on Is there any substance to the term Growth Hacking or is it just a fad?
- Oct 18 2016
Funny you bring this up, because I've had this discussion just recently at a conference. I've always felt Growthhacking was synonymous with conversion optimization. Reality is though that people don't…
Ayat Shukairy added a comment on Women not Welcome: The Issue With Marketing Conferences in the 2016
- Oct 18 2016
Interesting article @nadyaKhoja . I believe I met you at CMWorld where I was actually a speaker of a solo session as well as a workshop. The funny thing is in 2016 I started making an effort to get ba…
Ayat Shukairy added a comment on Nobody gives a s#*t how many cups of coffee your agency drinks!
- Oct 06 2016
I actually hadn't seen the coffee thing on agencies before. There is an appeal to coffee lovers everywhere when you see that stat. If you're researching different agencies to work with and see it over…
- Ayat Shukairy added an article From Zero to Hero: Over 190% increase in Conversions Without Lowering Prices! - Aug 05 2016
- Ayat Shukairy added an article 4 of the world's top retailers teach us how to convert visitors to customers - Aug 03 2016
- Smarter Marketer