Ayat Shukairy

SVP Client Solutions at Invesp

Detroit, MI, United States

  • Karma 679
  • Followers 12
  • Following 7
  • Follow

- Current VP of Client Solutions and co-founder at Invesp Consulting. - Oversees client projects, implementations, and the overall client interactions. - Has successfully completed over 30 conversion optimization projects with over 35% average increase in CR. - Manages team to develop high impact recommendations requiring lowest level of effort from client. - Oversees marketing initiatives for projects including persona development, market analysis, zipcode analysis, and analytics assessments. Specialties: sales and marketing, persona development, content creation, conversion rate optimization, analytics assessment, optimization prioritization

Where I Write



Recent Activity

  1. Ayat Shukairy added a comment on 100 Amazing Women Marketers to Follow on Twitter
    Nice to see and learn about so many awesome women within the industry! @bradleybatdorf these women do shine in their own right, however, in male dominated industries, I myself, a women in the industry…
  2. Ayat Shukairy added an article 3 Challenges I Faced Being a Woman Entrepreneur
  3. Ayat Shukairy added a comment on 4 Types of Landing Pages Guaranteed to Convert (and How to Use Them)
    Interesting perspective. 
  4. Ayat Shukairy added a comment on Have content recommendations at the bottom of each article in your blog really helped you reduce bounce rate?
    Have you considered running an AB test measuring this?
  5. Ayat Shukairy added an article 5 ways you can use customer journey to improve customer experience
  6. Ayat Shukairy added a comment on Is there any substance to the term Growth Hacking or is it just a fad?
    Funny you bring this up, because I've had this discussion just recently at a conference. I've always felt Growthhacking was synonymous with conversion optimization. Reality is though that people don't…
  7. Ayat Shukairy added a comment on Women not Welcome: The Issue With Marketing Conferences in the 2016
    Interesting article @nadyaKhoja . I believe I met you at CMWorld where I was actually a speaker of a solo session as well as a workshop. The funny thing is in 2016 I started making an effort to get ba…
  8. Ayat Shukairy added a comment on Nobody gives a s#*t how many cups of coffee your agency drinks!
    I actually hadn't seen the coffee thing on agencies before. There is an appeal to coffee lovers everywhere when you see that stat. If you're researching different agencies to work with and see it over…
  9. Ayat Shukairy added an article From Zero to Hero: Over 190% increase in Conversions Without Lowering Prices!
  10. Ayat Shukairy added an article 4 of the world's top retailers teach us how to convert visitors to customers


  • Smarter Marketer
Log in