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Use Index Status to check the dark underbelly of site architecture hugoguzman.com

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Every so often, Google Webmaster Tools adds a new wrinkle that makes life measurably easier for SEO leadership at large organizations. Index Status is one of those wrinkles. This nifty little feature - which was released this past summer but has gotten relatively little fanfare considering the profound insights and leverage it can provide – does two things that I find crucial: It helps quickly diagnose very serious issues with duplicate and/or non-canonical URLs that could be w… Continue Reading

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