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Google Tag Manager: A Complete Overview virante.org

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Today, I watched Google’s webinar presentation on the new Google Tag Manager tool (Nov. 13, 2012).  I must say I was somewhat impressed with the way Google is attempting to mitigate issues that complicate the tagging problems that both developers and marketers often face. Google Tag Manager Addresses Previous Issues These issues typically revolve around campaign delays, inappropriate tagging (which leads to inaccurate data collection), and the disconnect between developers and markeā€¦ Continue Reading

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