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17 Holiday Mobile Marketing Stats zaptap.com

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The holiday season is upon us. For luxury brands and retailers, that means it’s time to check your list twice. How are inventory levels? Do you have enough staff to cover the holiday rush? And, perhaps more importantly, what does your holiday marketing strategy look like? Does it include mobile marketing? Did you allot the recommended 7% of your marketing budget to mobile efforts? If not, you could be missing out – big time. Continue Reading

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