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Marketing is a contest for people's attention.
Seth Godin
Added by
Dharmesh Shah
@dharmesh Mar 16 2014
in
Strategy
Marketing is a contest for people's attention.
Seth Godin
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One of the main decisions you make early on for any of your marketing investments:
Are you going to rent attention (from someone who'd creating content that people want to consume) or are you going to BE the content people want to consume?
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