Matthew Barker

Founder at I&I Travel Media in Worldwide (Karma: 226)

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  1. Matthew Barker added an article Independent hotels & the untapped potential for local content marketing
  2. Matthew Barker added a comment on Interstitials May Start Hurting Your Search Rankings - WebProNews
    Relentless abuse of popups/interstitials is the latest eg. of why web marketers can't have nice things. Here comes the inevitable reaction from google.
  3. Matthew Barker added an article Interstitials May Start Hurting Your Search Rankings - WebProNews
  4. Matthew Barker added a comment on Ignore the hyperbole: SEO is alive and kicking in travel (even for the small guys)
    Thanks @rustybrick (Barry Schwartz) and @Marie_Haynes (Marie Haynes) for providing some great resources & links for this.
  5. Matthew Barker added an article Ignore the hyperbole: SEO is alive and kicking in travel (even for the small guys)
  6. Matthew Barker added a comment on The Reach, Engagement, and ROI of Content Marketing vs. Native Advertising
    Is it just me or are the "ROI" methodologies used in this post extremely misleading?
  7. Matthew Barker added an article Recipe To 150 Thousand Monthly Uniques
  8. Matthew Barker added an article Influencer marketing: Has the bubble burst?
  9. Matthew Barker added an article What if influencer marketing does nothing?
  10. Matthew Barker added a comment on Ask Inbound: Would You Buy A List To Market To? Why or Why Not?
    The funny/ironic thing is that this is something the big media players & advertisers do all the time - buying a sponsored email to a publisher's list is effectively the same thing but with a diffe…