Tools that I Use
Well versed in Google AdWords, Google Shopping, Bing Ads paid search
platforms. Additional paid search platform experience in: Facebook,
Twitter, adMarketplace, adRoll.
Currently managing the PPC in day to day operations, overseeing SEO, link building, copywriting and social media teams with their respective directors.
Where I Write
Co-author of: All In One Web Marketing Reference for Dummies through Wiley Publishing with Ian Lurie, Marty Dickenson, Michael Becker and John Arnold. This compilation includes eight different book that cover search optimization, paid search, web analytics, email marketing, mobile and social media. Lynda.com course author of PPC Fundamentals and Google Shopping.