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David Zimmerman

Director of Marketing Services at Straight North Web Marketing in Charlotte, NC (Karma: 116)

Professional Bio

I got my start into search marketing from birth- my dad, an electrical engineer, gave me the technical skills needed while my mom, the art teacher, gave me creativity. Later I started writing for various periodicals and then started to dabble in app and web development. The first people to hire me into an SEO job told me they asked Matt Cutts what to look for in a candidate. Allegedly he told them, "someone who knows development, but not necessarily a developer, and someone who knows marketing, but not necessarily a marketer." I was both and neither at the same time- and this has served me well as I've progressed in my career. Now I manage a team of campaign managers while still maintaining clients of my own.

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Recent Activity

  1. David Zimmerman added an article Why I Say "No" to My Clients
  2. David Zimmerman added a comment on Detect the Google Bot from within Google Analytics
    I'd like to see this data from your website, too. My sample size is small. 
  3. David Zimmerman added an article Detect the Google Bot from within Google Analytics
  4. David Zimmerman added an article Survey: What is the most complicated part of SEO for you?
  5. David Zimmerman added an article Blogger Outreach: the new webspam or the same-old-sh..?
  6. David Zimmerman added a comment on
    I used FileZilla for many years. When I later spoke with an online security expert he told me that was the first place he went to when he needed to hack into an account. That explains why so many …
  7. David Zimmerman added a comment on The Complete History of Google Algorithms: 2003-2012
    Although I haven't been working in search for all that time, I've worked long enough to know how incomplete this inforgraphic is. What about Caffeine? This doesn't even touch Panda and Penguin, either…
  8. David Zimmerman added an article Facebook as a Search Engine: The Graph Search | Ephricon Web Marketing
  9. David Zimmerman added a comment on What Happened on December 13th? | SEOmoz
    I thought I was the only one who noticed the huge spike on the 13th mozcast. At least I'm not crazy- even if we can't figure out an explanation.
  10. David Zimmerman added an article Real Data: Does Social Affect Search?