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Tyler Tate. The Experience Map tylertate.com
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Mar 19, 2012 The Experience Map Last month when I blogged about the cross-channel blueprint as a tool for planning the tasks and channels of an ecosystem, several people commented that it failed to fully account for user. Indeed, those comments helped me realize that the cross-channel blueprint is itself a system-oriented diagram—useful as a planning tool and for the concise overview it provides—but that it must be paired with a user-centered perspective. Continue Reading

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