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The Ecommerce Guide to Big Data [INFOGRAPHIC] getelastic.com
in E-Commerce

“Big Data” has been touted as the next “big thing” in ecommerce. But according to research by Edgell Knowledge Network, only 47% of retailers understand how to apply Big Data to their business. We can expect non-retail ecommerce to be similar.Big Data refers to a large set of data too complex to be handled by conventional database management tools. Continue Reading

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