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The Big AdWords Update: Enhanced Campaigns Puts The Focus On Mobile searchengineland.com
in PPC

“If we were going to build AdWords today, what would it look like?” That’s the question Google’s Nick Fox, VP of Product Management, and his team began asking last year. The result is AdWords enhanced campaigns, a major update announced today that is designed to simplify campaign management across multiple devices, and to increase adoption rates of mobile advertising among small and medium sized businesses. Continue Reading

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