Wow with a headline like that it would seem like this article is going to be making millionaires all over the UK, with a simple 5 minute fix on their websites. Unfortunately this isn’t the case for everyone but it may be correct for one of the UK’s leading retailers Jack Wills. The figure is purely based on educated guess work at the percentage of customers that would abandon a cart due to this type of issue against the traffic stats from Alexa.

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