Today I just got an email saying that I was a “prodigy”. About a month ago I was called a “legend”. Heck, I was even called an “SEO celebrity” at one point. But why is that? Why do we build up people we follow online way more than we should? Why do we keep forgetting that the people we follow are real & just like us? This past weekend I met up with John Doherty and Tom Critchlow, two highly respected people in our industry.

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