So you've got a new blog post you're ready to reveal to the interwebs. You've worked hard on the content, and now you really need to drive activity on it. If you don't have a widespread network of contacts to help you, you may need some tips to help drive that traffic. In this week's Whiteboard Friday, Rand shares his favorite way to get links and social shares, while simultaneously seeding future plans to get links automatically built for you.

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