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Microsoft: Don't Get 'Scroogled' By Google Search Results readwrite.com
in SEO

On Wednesday, Microsoft began running a national ad campaign to warn users to avoid being “Scroogled” by Google search results that have been influenced by paid placement. Specifically, Microsoft’s campaign attempts to portray Google as basing its Google Shopper search results on the amount of money each vendor has paid, rather than the accuracy of the results themselves. Continue Reading

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