The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of SEOmoz, Inc. We're all familiar with: personalization, SPYW, and the mix of organic + local + shopping + news etc. we call "universal search". Today, we're going to talk about the results that APPEAR to be pure organic, ignoring AdWords, Google Places results, image, news, video, shopping, social influenced results, etc.

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