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How to Use Web Personalization to Increase Customer Happiness
in Analytics Conversion Rate Optimization Metrics

Happy customers means more visits to your site and more engagement with your brand. Which in turn means more revenue for you. Here’s how you can use web personalization to increase customer happiness and keep them coming back for more. 1. Get To Know Your User If you want to delight your customers, you need to find out what makes them tick. Continue Reading

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