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How Content Length Affects Rankings and Conversions | Neil Patel quicksprout.com
in Conversion Rate Optimization

Around a month ago I ran a Crazy Egg test, which showed that most people weren’t scrolling and reading the copy on NeilPatel.com. Because of the data I decided to run an a/b test on the homepage. The current homepage has 1292 words, plus the form fields are way below the fold so I felt it maybe decreasing my conversion rate. Continue Reading

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