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Google's "iLost" ad faked address to "lose" iOS 6 Maps appleinsider.com
in Local

By Daniel Eran Dilger Google's Motorola Mobility subsidiary went looking for an address that didn't actually exist in an effort to artificially portray Apple's new iOS 6 Maps as deficient. In a marketing ploy not unlike Nokia's faked camera shots to promote features of its new Windows Phone 8 models, an ad promoting Motorola's Droid RAZR M is portrayed being able to locate an address that iOS 6 Maps directs to a wrong road name in what appears to be the wrong city. Continue Reading

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