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Content Marketing: The Right Way to Call to Action
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Posted in Articles By Shaun ThomasThere's one thing all good content marketing campaigns have in common and that's goals. Whether you need more sign-ups to your newsletter, opinions on a survey or cash sales, your content marketing campaign must include goals. How else can you measure the success of your writers and SEO specialists? Goal setting (image source: vfsdigitaldesign) The problem is many people lose sight of the importance of each part of a content marketing campaiā€¦ Continue Reading

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