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Centralised vs Localised SocialMedia Presences 4 International Brands distilled.net
in Social

When marketing an international company the old adage ‘think global, act local’ is often coined; but does the same ring true for social media? I was recently asked by a client to make some recommendations on how to handle their social media presence given their international audience; and I thought that I’d also share my thinking on this here. Continue Reading

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