shashankjain

For a new SAAS startup website there are so many things that can be tested, with a small team its not possible to test everything. How do you go about prioritizing your A/B testing roadmap for a new SAAS product?

Don't think that is possible, marketing is about getting attention to your brand vis-a-vis other brands, whatever machines are able to do, will get commoditised and every brand will copy. You will need the creative input of the marketer to cut through the noise and attract attention to your brand. Unless, your marketing algo can capture a large market share before other brands can respond, but then again human input will be critical.

e.g. high frequency trading, machines can do a lot of tasks even write algorithms, but to compete against other machines, they need human input.