Mark Hoad

Do you have any plans or have you ever considered releasing a "playbook" that outlines many of the strategies and techniques that you used while you were consulting?

I feel like because many of them it seems involve a knowledge of both development and marketing skills that there is a bit of a gap out there currently. I don't see a whole lot of "technical marketing" products or content that seems valuable, or perhaps I am just not looking in the right places.

I wrote a follow up post to the original article which blew up massively and hit the front page of Hacker News that breaks it down in a bit more detail for the non-SEO crowd over here: http://aberrant.me/no-google-authorship-didnt-decrease-your-traffic-by-90/