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http://www.t2o.es/blog/seo/robots-txt-y-paginas-404-de-coleccion/
Expired, out of stock, discontinued product...
- keep pages
- remove all "add to cart" buttons
- show reason why is not possible to buy
- offer some alternatives
- if the product is temporary sold out, offer a way to get an alert (by mail) when the product is back to stock