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Fortuné Alexander

Marketing Evangelist at Spiceworks in Austin, TX, United States (Karma: 12)

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  1. Fortuné Alexander added a comment on Marketing Can No Longer Rely on the Funnel
    This article makes a point that we've been discussed internally here a Spiceworks recently. Brand advocates can live beyond your marketing database.  Tesla is a great example....they have accumul…
  2. Fortuné Alexander added a comment on What Book Are You Reading, Or Is Next On Your List?
    Enjoyed Everybody Writes....and reading it also reminded me of Made To Stick by Chip and Dan Heath years ago.  Both great books. 
  3. Fortuné Alexander added an article The Problem With Engagement: Social Marketing’s New Controversy | Simply Measured