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Danny Denhard
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Chapter 7 is particularly good. Some great ideas and all very different, well worth dedicated time for this.
Thanks for sharing Gordon!
The 5 things that stand out (for me) about this enhancements and purchase:
* Content => Become the place for context and revamping contextual ads offering
* Opens brand up to and draws in generation c customers and fresh user base
* Yahoo become one of the truly integrated solutions on the internet (full integration in and out of the larger social networks)
* Quick growth and huge brand development in very short amount of time
* Products offering => product that are becoming more mobile and fits across one of the four key areas of the being an internet powerhouse (four areas are: mobile OS, OS, cross platform browser, social)