Mike Lieberman

Recent Activity

1. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   Thanks to everyone who asked a question, I'll be here for another 15 minutes if you have any follow up or additional questions, please give me an UP vote if you like the content, I sure do appreciate …
   6 Days ago
2. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @pc4media I think you can make a case, and we do for clients too, that some content should be ungated. Or perhaps there's a place to have Case Studies be part of an active lead nurturing campaign wher…
   6 Days ago
3. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @pc4media We've done three acquisitions over the past 18 months. Today we are looking for agency owners who want to be part of something bigger, they want to go on our journey to be the biggest and mo…
   6 Days ago
4. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @Jumzle Hmmm, big question, small window for the answer, but let's give it a try. In my humble opinion marketing has only one role..to generate enough leads for the business for them to exceed their r…
   6 Days ago
5. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @NikkiElizDemere Nicole, great question. So we do customer journey mapping during our strategy phase and it really comes from the questions our clients prospects are asking at all phases of the buyer …
   6 Days ago
6. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @pc4media Agencies 2 Inbound is a consulting firm that I started to help agencies deal with what we've been dealing with for the past 10 years. I want to help them skip some of the mistakes we made an…
   6 Days ago
7. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @pc4media 2Inbound, is the digital magazine. It was envisioned to be a vehicle for the entire community to provide content and articles for distribution to everyone who subscribes. The magazine has re…
   6 Days ago
8. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @colmflanagan24 Colm, this is a great question. The way agencies should be looking at their teams is a structure that supports a remarkable client experience. This means that the people on the team ne…
   6 Days ago
9. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
   @pc4media Pete Caputa asked a question about how Case Studies fit into an inbound marketing engagement and why do we gate that content. Thanks for the question Pete...so we believe in building content…
   6 Days ago
10. Mike Lieberman added a comment on I am Mike Lieberman, President and Chief Inbound Scientist at Square 2 Marketing. Ask Me Anything!
    @patrickcoombe Hey everyone! Thanks for joining....I thought I might get a quick head start on some of the questions. So, the first one is for Patrick Coombe. Patrick, our top 3 recommendations for C…
    6 Days ago