Jason Dilworth

Good quality insight. I like the focus on framing there as well, it's often missed out in blogs on the subject of CRO I find.

None too bad, this :)

Lame, blah blah blah. Another tool, blah blah blah. "Jason's not sharing that again, is he?", blah blah blah.

I built a Page Grader. People liked it. You might too.

I'm looking for suggestions on the best text comparison algorithms. Ideally, someone will point me at some Python or PHP code which will compare two blocks of text and give some form of rating as to how similar they are. It should take into account what percentage of the words match, but also in what order the words and sentences are. 

Anyone using anything that might be useful?

Hi Joe, thanks for the comments  much appreciated!

There are some tooltips that come up when you hover over the (?) button next to metrics which don't pass the test  I hope you saw that? If you didn't then I need to make it more obvious! If you did, then I obviously need to make those tips a bit better :)

Thanks as well for the heads up on the rogue URL at the bottom of the page  it's a hangover from a very old test, so it's been there a long time. Oops! Removed now. 

Thanks,
Jason

Let's make this more of a discussion for Inbound too, why not?!

I'm going to list the tests that my version of the Page Grader does, which include the structural elements of the Moz grader with a couple of additions.

• Static URL
• Minimal URL length
• Standard characters in URL
• Accessible to Search Engines
• Single Title Tag
• Optimal Title Length
• Use Rel=Canonical
• Only one Rel=Canonical
• Rel=Canonical points to this page (because my tool should only be run for the original content)
• Use meta description
• Only one meta description
• Optimal meta description length
• One H1 Tag
• Sufficient Characters in content
• Sufficient Words in content
• Use External Links
• Avoid Too Many External Links
• Avoid Too Many Internal Links

 Do you think I've missed any? Let me know...

I'd be worried if anyone found them all funny, mainly because then we'd have to hear more of them in the office from Chris!  

Properly terrible, but good for their awfulness. I can't take any credit for them, all @ChrisPhilpot's handiwork!

 https://www.fifty6.co.uk/blog/philpots-day-of-dance/

Thanks for the share of this Kushal  I hadn't noticed until now. Glad you enjoyed this enough to put it on Inbound!

Cheers for these - I'd heard of the top 2 but not any others so I'll definitely check them out.

All of them?

Ah trademarks. I've had some fun with the fifty6 one lately. I hope all parties come out of this as happy as all parties in my dispute did.

Something that I've been using a fair bit lately is LinkRisk. I'm not associated with them in any way, but the tool gives a simple and visual representation of the links to your site, and will export a list of links to disavow as well. However, disavow-ing should definitely be further down the list that asking for those links to be removed manually.

Happy to bounce some ideas around if you want - I do a new video each Friday as 'fifty6ltd' on Youtube as well in case you want to check out the style.

Personally I'd just pay the $180 (or buy another phone, but that's another point) and continue to value my time and services as they are. Skill swaps can be fantastic, but I don't feel that they work as well when one service is more tangible than the other.

I'd love to get some feedback on this article, if anyone would be so kind?