Darren DeMatas

Hey Joanna!

Three questions. What does Bono have that I don't? ;)

What is the strangest button copy that actually worked?

Have you ever seen button copy that wasn't "Add To Cart,"  "Add to Bag," Or "Buy Now" on an ecommerce site that actually worked well?

Thanks for doing this!

I got a sneak peak of the course. The lessons are detailed and on point!

Do you find that some of the more...psychological based...persuasive writing techniques are more effective in SaaS vs. Ecommerce. Example: Disrupt and Reframe or “Bizarreness Effect”

Examples would be juicy!

i purchased this guide from Jon and I was really happy with the investment that I made. I totally support him charging a premium for this course too.

Jon has contributed a lot to the SEO community (for free) and charing a premium for his best stuff is not out of the question. In fact, I am happy he is not giving it away - otherwise everyone would be copying the strategies/emails - which make it harder for the rest of us to implement it.