PayLane's CEO recently wrote about e-commerce in Germany and what are the basics of starting an online business in Germany. However, what crossed my mind was - what marketing strategies work best as far as e-commerce goes in Germany?
It depends on your niche. Or is it just a general question? We had great results with a mixture of blog marketing, SEO, Adwords and content marketing. But I don't think there is a single magical strategy for Germany.
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