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Trigger > Action > Reward > Investment - Q&A w/ Bestelling Author of "Hooked," Nir Eyal blog.leadgenius.com
in Psychology Retention UX

Nir Eyal is a contributor for TechCrunch, Forbes, Psychology Today, and a frequent speaker at industry conferences and Fortune 500 companies. His writing lies at the intersection of intersection of psychology, technology, and business and encompasses user experience design, behavioral economics, and a dash of neuroscience. Continue Reading

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