1 3
The Trust Deficit: Why Content Marketing is Your Best Friend krusecontrolinc.com
in Content

Trust is a pivotal tool consumers use to sort and prioritize the gargantuan amount of information they find online. About.com’s “The Trust Factor” Study recently identified trust as crucial in consumer-brand relationships and a key driver in decision-making. The Trust Factor found that the existence of trust drives consumer decisions, with 84% of respondents reporting they will not engage with a brand until trust has been established. Continue Reading

3 minute read

1 upvote

Get more things like this direct to your inbox.


No comments

Signup to comment
No one has posted a comment yet. Get the conversation started and get some karma!