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The famous Monthy Hall problem and what it has to do with A/B testing visualwebsiteoptimizer.com
in Conversion Rate Optimization

The feedback I received on “How large should your A/B test sample size be?” inspired me to write this new post. The goal is to demonstrate that indeed probability can be a tough and even counterintuitive concept, but once understood and applied it can yield tremendous advantages. This post is about what has come to be known as the ‘Monty Hall Problem’. Continue Reading

5 minute read


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