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The Best Example of Brand Storytelling Ever: The Lego Movie
thesaleslion.com
Added by
Brian Lenney
@WinsomeWriting Apr 16 2015
in
Branding
We hear lots of talk these days about the power of “storytelling”—and why it’s so critical for businesses and brands as we continue to rush forth in the digital age. Lego nails this. Continue Reading
2 minute read
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This is a very quick read but a good one. When a brand can formulate it's story and bring customers into it, they'll build a following and audience quickly. Too many brands are still focusing on spitting out cliches when they should be focusing on weaving their customers into their brand story.
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