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The 5 Step Plan to Start Driving Leads from Social Media socialmediatoday.com
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Social media can serve many business purposes ranging from public relations to customer service to community building. For B2B marketers lead generation should be at the top of the list.BtoB Magazine found that 59% view lead generation as their greatest online marketing challenge. To meet that goal, marketers are exploring new channels in 2012, particularly social media. Continue Reading

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