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The 16-Step Web Content Audit: Prioritize, Analyze, Refresh, Optimize
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Short on time but want to find some areas on a site you can add immediate value to from a content optimization perspective? Let me show you how to use Google Analytics (along with some other tools), and a Web content audit checklist to identify and prioritize those ideas, fast. Analyzing and Optimizing the Most-Viewed Web Pages The reports I am about to talk about offer only a fraction of the information you can mine in Google Analytics. Continue Reading

8 minute read


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