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SEOs will slaughter careless PR agencies | Econsultancy econsultancy.com

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Print Talking to PR agencies about search engine optimisation (SEO) can make you feel like Noah before the flood. Building on the recent debate around PR owning SEO, I look at how agencies who fail to embrace search will ultimately fail. Cast your mind back to 2007-8 and the buzzwords in PR and marketing then around social media. Continue Reading

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