Managing PPC campaigns just for desktop can be a handful in and of itself. But throw into the mix managing separate mobile and tablet campaigns, and it can get even trickier. Mobile and tablet targeted campaigns can have different traffic, CPC’s and conversion rates – and you want to know exactly how you can get the most out of each, right? Well I’m here to tell you it ain’t that hard and that you can start managing your fledgling mobile and tablet campaigns like a pr…

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