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Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranki searchenginewatch.com
in SEO

EXIF data is the metadata that is included in most images that are taken with the camera. It includes things such as camera type, date taken, size, along with dozens of other parameters. But does any of this metadata have any impact on Google search results? Could webmasters potentially manipulate this information in order to rank better either in the regular search results or image search? In the latest Google webmaster help video, Google's Distinguished Engineer Matt Cutts discusses whether EX… Continue Reading

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