After 5 months of using the content marketers blueprint, Robb Bailey, Co-Founder of Pageladder, an inbound marketing agency in California, shares his experiences, successes, and challenges using a documented content strategy to sell and service inbound marketing retainers. HINT: The webinar starts at 3:30 (fast forward)! To download Robb's written case study, outlining his process for using the CMB to sell and service trainers, click here. Continue Reading
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PageLadder, Inc. @PageLadder"Not selling software, not selling content, we are selling a proven plan. You are buying into the process not the tools." This type of thinking has changed how we are perceived by prospects and has helped us huge with selling retainers. We spoke with one prospect who told us they spoke with 5 other agencies that week and none of them were speaking our language and how refreshing it is.
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