The author's posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of SEOmoz, Inc. There are three main roles in the search marketing industry: you can work in-house, at an agency, or as an independent consultant. What role are you in today, and is it the right one? How can you be sure you're following the right path to achieve search marketing nirvana? Like me, there are many search marketers who have worked in al… Continue Reading