Have you noticed that direct traffic year over year is through the roof? Maybe you scratched your head, wrinkled your brow and chalked it up to better brand recognition. In reality, no such thing happened. What is happening is search traffic from iOS is being attributed to direct traffic instead. Your organic search numbers are being mugged. Continue Reading
Your search traffic has been mugged by iOS 6. Don't forget to reclaim this stolen search traffic when you're putting together your progress reports.
I've updated this post to reflect that Android 4+ traffic also exhibits the same problem. The difference probably gets you to 5.1% in 78 Minutes. (The Android versioning bit took a bit longer.)
Chrome/Google SSL is also removing referrers.
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