The Community For Marketing Professionals
How do colors affect purchases? [Data & Infographic]
blog.kissmetrics.com
For retailers, shopping is the art of persuasion. Though there are many factors that influence how and what consumers buy. However, a great deal is decided by visual cues, the strongest and most persuasive being color. When marketing new products it is crucial to consider that consumers place visual appearance and color above other factors such as sound, smell and texture. Continue Reading
1 minute read
1 upvote
No one has posted a comment yet. Get the conversation started and get some karma!
Sign up
Have an account? Login
- Share and discuss the best content and new marketing ideas
- Find interesting events and jobs
- Build your professional profile and become a better marketer together
No comments