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Free Keyword Research Tool - Keyword Opportunity | Geoff Kenyon geoffkenyon.com

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The other week I wrote about SERP Click Through Rates. This isn’t really useful on it’s own though. To give any meaningful insight, it needs to be combined with keyword volume (usually from the Google KWR Tool) and your current rank for the keyword. I know that rankings are a bad measurement as they are so variable depending on personalization, location, Google testing new algorithms, etc. Continue Reading

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