All the surveys show the same trend: 90% of marketers plan to spend a lot more on content this year than they did last year. (God knows what the other 10% are planning). It doesn’t take America’s Next Top Model to tell you that this adds up to a big boatload of content coming our way. As consumers and buyers, we’ll all be targeted by a tidal wave of eBooks, blog posts and infographics. Continue Reading
No comments