Back in 2010, I wrote a post entitled,“Black Friday? Bah! Cyber Monday? Humbug!” in which I did a fair amount of righteous ranting about the over commercialization of holidays. My main point, however, was that I believed then, and still believe now, that we marketers have been training consumers — consumers who are already in strong buying moods from Thanksgiving through Christmas — to concentrate their shopping into ever more compressed time frames on Black Friday, C… Continue Reading