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Behind Audi’s Super Bowl 2013 Blackout Tweet: Interview with Andy White outspokenmedia.com
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This past Sunday, the Super Bowl aired and, as marketers, we were glued to our TVs to see who would win the Brand Bowl. After a year of planning for some brands, the ones that actually caught our attention did so during the unexpected blackout. From Audi to Oreo, these brands and the agencies behind them were fast to respond with clever tweets that won us over and earned them thousands of retweets! Here at Outspoken Media we love seeing the data behind those epic tweets, but we recognize that t… Continue Reading

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