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Avoid the blog traffic trap - why marketers are rethinking influence - Ivy Worldwide ivyworldwide.com
in Blogging Social Startup Marketing

This guest post is by Jake Ludington of Jakeludington.com and Delightedrobot.com For the sake of discussion, let’s say you are with a major technology company. Would your company benefit more from a recommendation by a blogger who has a lot of blog traffic and 100,000 followers or more limited traffic and 100 followers? Think about that for a moment. Continue Reading

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