I interviewed the top guy on my team at Disruptive to come up with this list of the top 7 steps to a successful PPC audit. These steps are based on answers and research provided mainly by Johnathan Dane, our COO. This post is mainly for those of you who have recently taken over a campaign, or want to just take a step back from getting into the granular details of PPC and make sure you’re able to see the big picture clearly. Continue Reading